NEW ARRIVALS

At Tasveer, every thread tells a tale. Born from a deep reverence for heritage and a passion for craftsmanship, we set out to reimagine the elegance of chikankari for the modern muse. What began as a dream among kindred spirits—designers, artisans, storytellers—has now grown into a community united by art, purpose, and beauty.

Our journey is rooted in Lucknow’s timeless embroidery traditions, but our mission goes beyond aesthetics. At Tasveer, we are building a structured, ethical ecosystem for handcrafted fashion—connecting skilled artisans, especially women, with fair opportunities, consistent work, and a platform for creative expression.

By organizing the handcrafted sector, we bring transparency, dignity, and sustainability to an often-fragmented industry. We ensure fair wages, provide skill development workshops, and actively support rural artisan clusters, empowering them to take ownership of their craft and future.

Team Tasveer believes fashion can be soulful and responsible. Every motif we design, every story we tell, is a step toward social impact—honoring tradition, enabling livelihoods, and weaving change, one stitch at a time.

This is our story. And we’re just getting started.

At the heart of 'TASVEER' is Priya Shukla, a passionate curator of heritage and handcraft. Born and brought up in the cultural heart of Lucknow, Priya Shukla grew up surrounded by the elegance of chikankari — not just as an art form, but as a living tradition woven into everyday life. From watching skilled hands embroider delicate motifs in the bylanes of the old city to wearing heirloom kurtas passed down by generations, chikankari has always been more than fabric to her — it’s emotion, memory, and identity.

With 'TASVEER', Priya transforms that childhood admiration into a soulful brand that celebrates the subtle beauty of handcrafted embroidery. Every piece reflects her vision: to make heritage wearable, and to keep the grace of Lucknow alive in every thread.

Every collection is a tribute — to women who value subtlety, to craftspeople who preserve legacy, and to India’s rich textile heritage. Through 'TASVEER', Priya invites you to wear stories, not just clothes.

At TASVEER, our philosophy is deeply rooted in the belief that fashion is more than just clothing-it is a bridge between heritage and modernity, a celebration of craftsmanship, and a means to empower communities.

Our journey began with a vision to not only preserve the rich cultural legacy of Indian embroidery but also to transform it into a global symbol of artistry and purpose.

This philosophy is the thread that binds every aspect of our work-from preserving cultural heritage to fostering innovation, from empowering communities to ensuring unparalleled quality. It defines who we are, what we stand for, and the legacy we aspire to leave behind.

Celebrating India's Heritage

Every piece of embroidery we produce pays homage to India's rich cultural legacy. At House of Chikankari, we are driven by the passion to preserve and share the traditions that shape our nation's identity. Through our collections, we aim to foster global appreciation for Indian craftsmanship, instilling pride in its heritage.

Empowering Artisans, Transforming Communities

Our philosophy places people at the heart of everything we do. True luxury, for us, isn't defined solely by the product but by the hands that craft it. By collaborating with talented artisans, we strive to create an ecosystem of empowerment-uplifting their communities and ensuring their skills are recognized and valued. Each piece we create is a celebration of their dedication and artistry.

Stories Woven in Every Thread

We believe every creation is more than just a garment-it is a narrative brought to life through intricate threads. Fashion, in our eyes, is a medium of storytelling. Each stitch, motif, and design carries the history, passion, and artistry of the hands behind it. Our collections serve as a testament to the emotional and creative journey that makes every piece unique.

Connecting Generations Through Craft

House of Chikankari bridges the generational divide by reimagining traditional art forms in ways that resonate with today's youth. Our contemporary take on handmade designs ensures that these timeless crafts not only endure but are embraced and celebrated by the younger generation.

A Vision for a Better Future

As we look ahead, our mission remains clear: to amplify our positive impact across diverse spheres. We are guided by the desire to drive meaningful change, honor tradition, and uplift those who make it all possible